GLOSSARY
The language of video craft.
Plain-English definitions for the measurements behind a CutScore report — what each term means, the target to hit, and how we measure it. Organized by the 13 families we analyze.
DEFINITIONS
Start with these.
LUFS for YouTube
E · AUDIO LOUDNESS
E
The −14 LUFS loudness target.
True peak (dBTP)
E · AUDIO LOUDNESS
E
Keep it under −1 dBTP.
Average shot length
H · EDITING & RHYTHM
H
A number for your cutting pace.
The video hook
J · NARRATIVE STRUCTURE
J
The first 3 seconds that decide retention.
Jump cut
H · EDITING & RHYTHM
H
When to use it, when to vary it.
Filler words / minute
G · VOICE & SPEECH
G
The "ums" that dilute delivery.
More on the way
The glossary grows alongside the analysis engine — exposure, white balance, color grading, rolling shutter, headroom, b-roll ratio, speech rate, caption contrast and the rest of the 60+ measurements each get an entry. See the full map on What we analyze.
EARLY ACCESS
Stop looking these up by eye.
CutScore measures every one of these automatically and tells you what to fix. Join the waitlist for early access.
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